Saturday May 25th, this morning I attended my
first eventum- premo event. I went to experience and observe the opening of a
new neighbourhood. This was the event
previously mentioned that was using the cardboard props, so luckily, the
weather held out blessing the event with beautiful sunny weather.
As I understand the event was held privately, and the sole
purpose was to bring together the community that had purchased property within
the complex. Walking to the entrance I
was greeted by a registration stand and an enlarged map of the site indicating
where all attractions were situated.
Arriving at 11 am the event was still building momentum
giving me a chance to observe all activities clearly such as a science activity
station, ginger bread decorating, marry me station and an angry birds activity
station. All activities were very appropriate for pulling people together,
especially children. The main area was set up with food and drink tents with a
wide choice to choose from all facing a main stage where later members of the
community were brought to the stage introducing themselves, again further
encouraging everyone to interact. As the day went on the crowd built, forming
queues at registration and creating a buzz around the site similar to that of a
community fair atmosphere.
Making the event special and different were the unexpected forms
of entertainment, such as stilt walkers and morph dancers engaging passing
children and adding an element of theatre. The use of gimmick passports to
navigate your way around the event site collecting stamps at each area was
another element adding interest and excitement encouraging everyone to visit
the full site.
Overall, the event was perfectly executed for the purpose of
bringing these new neighbours together, however, in comparison to events back
in the UK members of the event team were not easily recognisable if you needed
assistance and I was unable to see the eventum-premo logo anywhere around the
event. Any opportunity to advertise, I feel should be taken advantage of. Despite
this it was a great introduction to seeing the plans of an event realised,
stimulating my desire to experience more.
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